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The 4 Business Growth Strategies
 
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The 4 Business Growth Strategies To learn more, visit my website at http://www.antheahorvat.com/ So in this video, I want to share with you the four different business growth strategies you can choose to implement in your business. We call it the Ansoff model. So basically the choices for you are, if you want to grow your business, are you going to find more Betty and Bobs in order to sell your product or service to? We call this a market penetration strategy. The second choice that you have is a market development strategy. This is where you take your product or service and whoever you’re selling it to right now, you go and develop new markets in order to sell your products and services. Now, those markets could be new niches for you to go into, or they could be new geographical areas for you to move into. It doesn’t matter. We call that a market development strategy. The third option, the one that most of my entrepreneur clients like to pursue, is the product development strategy. Product development strategy involves developing new products and services for you to sell to clients that you already have. And the final one we call diversification. That’s a lot like starting a new business. It’s where you develop new products and services for new markets. So, which one should you choose for your business? I say to my clients, why don’t you think in a three-month block because three months right now is a really long time, and why don’t you focus on just one of those strategies? That’s right, just one of those strategies. Which one should you choose? Well, the place to start is to do a swat analysis on your business. Go through your strengths. Go through your weaknesses, then the things internal, the things that you can change in your business, the things that you do well, and the places in your business where you have little hold, the things that you don’t do quite so well. Go through your strengths and weaknesses. You want to have great clarity about your strengths in particular. The second thing you need to do is look outside of your business. Look at what’s happening in the world. Look at what’s happening in your marketplace. Look at what’s happening with your competitors. And look for opportunities. You want to match your strengths to the greatest opportunities available to you, and then pick which of those strategies is going to work best for you, and then focus. Focus, focus, focus! I know you’re an entrepreneur. I know you like to create, but I also know that you like to have money in the bank account. So the key to you is to pick the strategy that’s going to work the fastest for you. It might not be the most exciting right now, but it’s going to be the most profitable. So, choose your strategy and focus for the next three months. As always you may find all of my videos on my YouTube channel at https://www.youtube.com/channel/UC7DLcGQ6MgCCmi8F9WZg9JQ You can SUBSCRIBE to my channel by clicking here: http://www.youtube.com/subscription_center?add_user=antheamoffat
Views: 10762 Anthea Horvat
4 Principles of Marketing Strategy | Brian Tracy
 
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A short clip from my Total Business Mastery seminar about the 4 Principles of Marketing Strategy. Want to know: How do I get customers? How do I determine my target markets? What's my competitive advantage? http://bit.ly/29heNou Move toward any goal, big or small with my FREE guide in the link above. ___________________ Learn more: Subscribe to my channel for free offers, tips and more! YouTube: http://ow.ly/ScHSb Facebook: http://www.facebook.com/BrianTracyPage Twitter: http://www.twitter.com/BrianTracy Google+: +BrianTracyOfficialPage Pinterest: http://www.pinterest.com/BrianTracy Instagram: @TheBrianTracy Blog: http://bit.ly/1rc4hlg online marketing, marketing concepts, marketing 101, marketing techniques, best marketing strategies,
Views: 1454924 Brian Tracy
4 Strategies for Agency Growth That Brought in $4 million in a Year (Presented by Alex Berman)
 
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Alex Berman, CEO of Experiment 27, presented 4 strategies for digital agency growth that brought in over $4 million in booked revenue for his clients in a year. In 45 minutes Alex presented 4 strategies, backed them all with a case study and outlined actionable steps so you can make each one a reality in your business. Get the slidedeck here: http://bit.ly/2tl12xe You will learn about: #1 Enterprise Outreach [0:39] (What Have We Learned From Sending Over 1,000,000 Cold Emails? How We Booked 6 Fortune 500 Meetings in 6 Days?) #2 Agency Partnerships [20:24] (The 3 Types of Strategic Partners to Look For? 4 Steps to Building A Lead List of Companies for Partnerships? Framework for Partnership Meetings?) #3 Directories and Sponsorships [29:31] (How to Get Your Business on The First Page of Google? How to Move up the Ranks? How to Select Top Performing Directory Sponsorships?) #4 Meetups and In-person Events [33:32] (How to Create a Monthly Meetup with 2500 Members? How to Promote Each Event? How to Generate Business from Meetups?) This event was held on 6/14/17 at WeWork Fulton - 200 Broadway, New York, NY. It was supported by WeWork, organized by Experiment 27 and sponsored by Base CRM. Get the slidedeck here: http://bit.ly/2tl12xe If you're interested in booking Alex for your event send an email to [email protected] -----------------Support the channel: Support this channel: https://www.patreon.com/alexberman SUBSCRIBE for more videos like this: http://youtube.com/alxberman?sub_confirmation=1 Check out our Digital Agency Marketing Podcast: https://itunes.apple.com/hr/podcast/digital-agency-marketing-1/id1200614219?mt=2&ls=1 Need lead generation or marketing support for your agency? Check out http://experiment27.com . /// R E S O U R C E S Get the sales and service agreement we use to close business (free client contract template) [$1,000 value]: http://bit.ly/2mpyFLs Get the actual questions we use to qualify clients on the first call: https://experiment27.lpages.co/discovery-call-structure-and-questions/ Free Sales Courses: https://experiment27.teachable.com/ __ /// MORE FROM ALEX Subscribe for more videos: http://youtube.com/alxberman The Alex Berman Podcast: https://itunes.apple.com/hr/podcast/digital-agency-marketing-1/id1200614219 __ /// WORK WITH ALEX More enterprise clients for your agency: http://experiment27.com Turn your book into a documentary: https://loreliapictures.com/ Book a one on one with Alex: http://experiment27.com/consult __ /// BUSINESS INQUIRIES: For sponsorships you can reach me at: [email protected]
Views: 6742 Alex Berman
My Best Marketing Strategies for [2018] | Creative Growth Plans for Business
 
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Want to know my marketing strategy for 2018? ►►Subscribe here to learn more of my secret SEO tips: https://goo.gl/ScRTwc Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog 2018 is going to be an exciting year. The analysis on how much money we're spending to generate the traffic and here's what's crazy, most people don't realize this, we generate, let's say a million visitors a month on Neil Patel. Do you know what the cost to get there is with video, production, podcasting, blogging, promotion, ads, link building? $110,000 a month. That's what it averaged out to for 2017. Here are my marketing strategies for 2018. I just bought a blog in the marketing space for a half a million bucks. They get a million visitors a month, and it's cheaper to spend money acquiring people who already have the traffic. So in 2017, I bought Uber Suggest, I think it was around 140 grand. They had very little traffic. I 381 redirected the site, traffic increased and guess what happened? Nothing. I hoped that my traffic would go through the roof, but nothing happened. Uber Suggest was a good acquisition and what I ended up learning from that is, who cares about links? Don't buy anything for the links. Buy it purely based off of traffic and just pay a simple metric. If Uber Suggest has roughly 200,000 visitors per month, I paid a hundred and something; I would have paid 200 grand, the money didn't matter. For a blog that I just spent half a million on, their traffic ranges. On a horrible month, they'll get around 800,000 uniques. In a perfect month, they'll get around, like, 1.2, 1.3 million uniques, and all I'm doing right now is buying as many blogs as possible. My marketing strategy for 2018 is to buy blogs based on of traffic. I look at the top posts that they have and how qualified their visitors are and determine if I can successfully monetize their content. I don't even care if they have revenue. If they don't have revenue, even better. The problem with Search Engine Journal is that they have conferences, they have advertising, and they have contracts for all of it. I don't care for any of that. I just want the traffic. So when you buy all these people for traffic and then you put it into your monetization flow, you can quickly figure out, what is this worth? If I can't make my money back in less than 12 months, I will not buy it. The other marketing strategy that I use when I'm buying these sites is to look for blogs that aren't monetized well. The blog that I ended up buying for half a million bucks, they're not even making three grand a month. If you're not even making three grand a month, that's a good deal, right? They're like; you're going to give me half a million dollars for this? No problem. Another creative marketing strategy I'm doing right now, is trying to buy a really popular marketing tool. I don't want to pay them all the money they're asking for because they want well into the millions, and it isn't worth it. But, I'm trying to work out a deal where I give them X amount of money up front, let's say a million dollars, and then give them a hundred thousand a month over X amount of months or a hundred thousand a year over X amount of years. When I see inefficiencies in sites, I figure I can purchase them and double the revenue because they aren't optimized for traffic or conversions. So buy it for what it's worth, optimize it, and then use the profits to pay them out continually. That way you're not using all of your money and the business is paying, you may have spent a bit more money, but personally, you don't have to spend as much money, and that's my marketing strategy for 2018. My goal is to spend at least $5 million acquiring businesses purely based on their traffic. If you need help or have questions about online or digital marketing or of you're a small business looking for help, leave a comment or question below and I'll personally answer and help you in any way I can!
Views: 54928 Neil Patel
3 Proven Marketing Strategies For Growth | #TomFerryShow Episode 71
 
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The great Peter Drucker once said: “All business is innovation and marketing.” So the question is, does your marketing drive the success you deserve? Whether you do all the marketing on your own or work with a team, it is one of the key components for the success of your business. In this episode of the #TomFerryShow I show you: -3 Strategies For Growth -A Sample Marketing Plan -How To Follow Through With Your Marketing Plan Learn more and get a sample marketing plan here: http://bit.ly/1UAPOuY ------------ I hope you got some helpful tips and new ideas from this video. To ensure you don't miss all my FREE training videos all you have to do is sign up here with your email http://bit.ly/TomFerry-VideoTraining ------------ Connect with Tom on his other social channels: Facebook - http://facebook.com/CoachTomFerry Twitter - http://twitter.com/TomFerry YouTube - http://youtube.com/RealEstateTrainingTF Instagram - http://instagram.com/CoachTomFerry YouTube - http://youtube.com/RealEstateTrainingTF Instagram - http://instagram.com/CoachTomFerry
The Best Real Estate Marketing Strategy - 5 Rules for Exponential Growth
 
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In real estate, the essence of marketing is all about the math and setting appointments is the game. Click this link to JOIN US at Summit to LEARN and NETWORK with the best of the best in the real estate industry: http://bit.ly/2tZGVlT Study the #TomFerryShow marketing episode 53 here: http://bit.ly/2tmrwhJ ------------ I hope you got some helpful tips and new ideas from this video. To ensure you don't miss all my FREE training videos all you have to do is sign up here with your email: http://bit.ly/TomFerry-VideoTraining Download FREE Agent Scripts and Tools: http://bit.ly/2Cww3TA Get a FREE copy of my new book: http://bit.ly/2CCih2M Tom Ferry Coaching: http://bit.ly/2E2HejM Tom Ferry Events: http://bit.ly/2CAy6qC Join Tom's VIP List: http://bit.ly/2E27k6G ------------- Connect with me on my other social channels: Website - http://TomFerry.com Facebook - http://facebook.com/TomFerry Twitter - http://twitter.com/TomFerry YouTube - http://youtube.com/CoachTomFerry Instagram - http://instagram.com/TomFerry Podcast - http://soundcloud.com/CoachTomFerry
The Best Marketing Growth Strategies for Your Business
 
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► Subscribe to Entrepreneurship Answered Here - https://www.youtube.com/c/EntrepreneurshipAnswered?sub_confirmation=1 Q: If you had a business or a blog or a personal brand or a book, how would you get more people to know about you? To buy your stuff? How would you get results? Watch the full #AskGaryVee Show Episode 107 here: https://www.youtube.com/watch?v=To9mrr4pU3A Want your question answered on Entrepreneurship Answered? Click to submit your question -- https://twitter.com/intent/tweet?text=%40Garyvee%20%23askgaryvee&source=clicktotweet&related=clicktotweet -- Entrepreneurship Answered is a collection of answers from the #AskGaryVee Show which is one entrepreneur's take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets. Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC. Find Gary here: Youtube: http://youtube.com/garyvaynerchuk Website: http://garyvaynerchuk.com Facebook: http://facebook.com/gary Snapchat: garyvee Instagram: http://instagram.com/garyvee Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee --
Views: 25197 AskGaryVee
The Ansoff Matrix
 
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The fundamentals of the Ansoff Product/Market Matrix, a tool used to analyse and plan business growth strategies. Includes a worked example. Table of Contents: 00:00 - Introduction to Ansoff Matrix 01:10 - Overview 01:25 - Market Penetration 01:51 - Product Development 02:11 - Market Development 02:47 - Diversification 03:33 - The Ansoff Matrix iTunes • iPod • iPhone 03:34 - Example - Apple iPod 06:06 - Conclusion
Views: 101786 Gavin Brockis
eCommerce Marketing Strategies - 12 Killer Tips
 
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Watch this video to discover 12 killer eCommerce marketing strategies and tips: https://www.ecommercemarketing360.com/ecommerce-marketing-overview/ Tips covered in video: Tip #1 - Use a good cart. Shopify, WooCommerce, BigCommerce Tip #2 - Optimize your product pages both with regards to SEO and Design, product title, description, images, trust badges, reviews, video Tip #3 - Schema markup for google rich cards (schema markup testing tool) Tip #4 - Optimize your product feed via Google Merchant center Tip #5 - Run Google shopping ads Tip #6 - Run dynamic retargeting campaigns across Google display and YouTube. As well as retargeting ads across FB and Instagram Tip #7 - Run FB and Instagram ads and retargeting on those channels as well. Target a very tight demographic of people that fit your brand. Tip #8 - Invest in social media management, build an organic following. Tip #9 - Automate email marketing (holiday, birthdays) and send end of month promotions. Tip #10 - SMS VIP deals Tip #11 - Use a CRM and hire a sales and support person. Follow up call customers. Ask for reviews, sales packages, learn about their needs, ask for referrals, ask to share on social. Kill customer service Tip #12 - create a customer care package. Nice branding. Use to get amazon buyers to buy from your site next time. Include coupon. --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/fuelsyourbrand Pinterest: https://www.pinterest.com/fuelyourbrand/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
Views: 276538 Marketing 360
Business Growth Strategies
 
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►FAIR-USE COPYRIGHT DISCLAIMER * Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, commenting, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing.
Views: 40319 Motivation For You
Scaling Your Company: Choosing a Growth Strategy
 
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In this series, Rory O’Driscoll and Kate Mitchell, founding partners at Scale Venture Partners, will detail the mindset needed to scale your company. Along with some of their associates, they will explain how the scaling phase differs from the startup phase, what kind of metrics you’ll need as you accelerate and what kind of team you’ll need alongside you for the journey ahead. ABOUT THE KAUFFMAN FOUNDERS SCHOOL Visit the website: [http://bit.ly/1EW2br7] The Kauffman Founders School presents a powerful curriculum for entrepreneurs who wish to learn anywhere, anytime. The online education platform features experts presenting lectures in series modules designed to give Founders a rich learning experience, while also engaging them in lessons that will make a difference in their business today, tomorrow, and in the future. The Kauffman Founders School series modules include The Lean Approach, Intellectual Property, Founder's Dilemmas, Entrepreneurial Selling, Entrepreneurial Marketing, Surviving the Entrepreneurial Life, Startups, and much more. ©2015 Ewing Marion Kauffman Foundation. May not be used without permission. To enter a request for permission to use, contact [email protected]
SaaS Growth Strategies: 4 Ways To Grow Your SaaS Business Using Content Marketing
 
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SaaS growth strategies both challenge and excite me. What excites me is that I get to give something back by help young entrepreneurs and SaaS businesses to grow. What I find challenging is to try and condense my 13 years of knowledge into a 5-minute video! I believe in SaaS content marketing. It’s what I immerse myself in daily and it’s essential to growing all of my SaaS businesses. My belief is so resolute that I dedicate time to write weekly columns for both Inc and Entrepreneur. The first thing that you need to understand about content marketing is that it’s a long-term growth strategy. It requires both confidence and patience before it delivers stellar results. Very few trailblazing SaaS businesses have ever succeeded without content marketing and while you most likely already know this: your Startup isn’t the exception to the rule. But if there’s a reason that’s still holding you back and if you’re not entirely convinced that content marketing is good investment of your time, then this video is essential viewing. #1 Awareness ( 00:19 ) Awareness is the top of the sales funnel. It’s how people get to know about you and your brand. And there’s a lot of buzzwords about gaining exposure: “growth hacking for SaaS”, “viral SaaS business”. But regardless of how many people come to your website, your content will never motivate someone to buy. Equally, it can never force someone to do anything they don’t want to do. Instead, you need to feed your audience emotion. What do I mean by this? Well, emotion is what drives every action and decision we make. And if you use passion and emotion to connect with your audience, then you can get anyone to do anything you want. Therefore, your SaaS growth strategy is to tell your story and use it as a means to contribute to the world on an emotional level. If you can’t find the time or the resources to devote to content marketing, then use your creativity and resourcefulness to deliver a touching and profound message. #2 Education ( 00:55 ) Education is critical part of content marketing because your audience wants to know more about who you are. They want to know what drives and motivates your business, how your product has helped with your customers’ standard of living and ultimately if you can be trusted. #3 Engagement ( 02:01 ) Ask your customers what their most annoying problems are. This will help you to fully understand who your target demographic really is.Your content marketing can then address any concerns they may have or be used to engage with your readers to presell your product. #4 Use Content Marketing Throughout Your Sales Funnel ( 03:04 ) Your content is equally as effective throughout your entire sales funnel. If you create great content, then your team will use it to educate customers and close more sales. This makes the experience with your brand and product much better. http://sujanpatel.com/saas/content-marketing/ ---------------------------------------------------------------------------------------------------------------- Sujan Patel is the co-founder of Web Profits, a growth marketing agency helping companies leverage the latest and greatest marketing strategy to fuel their businesses. Sujan has over 14 years of internet marketing experience and has led the digital marketing strategy for companies like Sales Force, Mint, Intuit and many other Fortune 500 calibre companies. Sujan contributes weekly columns for Inc, Forbes and Entrepreneur. He is also a prolific public speaker, delivering keynotes at events like SaaS North, Startcon, and Growth Marketing Conference. Find Sujan here: Web Profits (we help companies grow): https://webprofits.agency/ Pick.co (Schedule meetings without the back and forth): https://www.pick.co/ Linktexting.com (convert desktop traffic into mobile app downloads): https://www.linktexting.com/ Mailshake.com (email outreach for sales/marketers): https://mailshake.com/
Views: 1978 Sujan Patel
A New Look at the 4Ps of Marketing
 
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https://www.Mirasee.com - (we have a new brand - Mirasee) The 4Ps of Marketing may sound simple, but they represent a very important business algorithm. Applied correctly, it can skyrocket your business's growth... In this video, the team at Firepole Marketing define the 4Ps of marketing (Place, Price, Product and Promotion) and investigate how, if properly combined and implemented into a marketing plan, they can increase sales and bring more value and happiness to your customers.
Views: 384858 Mirasee
The Secret Behind Coca-Cola Marketing Strategy
 
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Coca-Cola is the biggest non-technology company in the world. Origionally only selling 7 servings a day, the company has grown slightly, at an estimated rate of more than 1.9 billion servings a day. Whats the secret behind their success? With only 4 billion dollars being invested into their advertising, it has allowed Coke's advertising team to experiment and released its fare share of interesting campaigns.
Views: 204328 ThoughtCatalyst
The 4 Step Video Marketing Strategy to Create Explosive Growth in Your Business This Year
 
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Viewers are 64-85% more likely to buy after watching a video. The question is, how are you using video marketing in your business to exponentially increase your sales? In part 3 of this 3 Part Video Marketing Mastermind Series, bestselling author, Ben Angel steps you through a 4 step video marketing strategy that's designed to create explosive growth in your business this year.
Views: 1535 Entrepreneur
95% of You Will Ignore This 2018 Marketing Strategy | Business Squared Keynote in Australia
 
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This is the greatest marketing strategy for 2018 that I can give any of you... Focus heavily on being successful with social media marketing specifically with Instagram and Facebook. If you don't, your chances of success will be much slimmer than anyone that does. Really happy that I got to give this keynote at Business Squared in Brisbane, Australia! Let me know in the comments below what you thought was the most insight part! ;) Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). — Follow my entrepreneurial journey here: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD — ► Subscribe to my channel here: http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk ►Check out my second channel here: http://www.youtube.com/askgaryvee — Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 5-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. — Check out my Alexa skill!: http://garyvee.com/garyvee365 — Follow Me Online Here: 2nd YouTube: http://www.youtube.com/askgaryvee Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary LinkedIn: https://www.linkedin.com/in/garyvaynerchuk/ Snapchat: http://snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud: http://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Planet of the Apps: http://planetoftheapps.com Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com Official Merchandise: http://garyveeshop.com Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP
Views: 653087 GaryVee
10 Small Business Growth Strategy Ideas 2016
 
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10 small business growth strategy ideas for 2016. Tips for expansion, efficiency and upscaling. - http://selfmadesuccess.com Let's Connect! Twitter - https://twitter.com/MrJustinBryant Facebook - https://www.facebook.com/justinbryantbusiness Google+ - https://plus.google.com/+JustinBryantentrepreneur In this video, you will learn how to grow your small business, whether it is a traditional one or internet-based. I'll give you 10 different tips, strategies and ideas you can use to scale up profits. I'll go over things like automation, marketing diversification, getting away from problem customers, etc. Enjoy the video!
Views: 8251 Justin Bryant
Growth Marketing Strategies, Growth Hacking Fundamentals & Secrets for 2017 - Growth Insights #3
 
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Welcome back to Growth Insights! In this video series we will share growth marketing secrets for 2017, growth marketing strategies and growth hacking fundamentals on a tri-weekly basis. Growth Marketing is not only for startups but for anyone whose north is GROWTH! Every video will contain the latest growth marketing strategies, growth hacking fundamentals, and Growth Hacking Secrets for 2017 that our team and community have come across. We’ll publish a new Growth Insights video every 2 to 3 weeks so be sure to subscribe if you don’t want to miss out on the most relevant developments in regards to all things growth. If you come across a tool, website or article mentioned in the video that you want to look into further, check out the links below: 0:14 Adjelly - adjelly.com 0:28 postintelligence.ai 0:45 grademyads.com 1:03 crayon.co as recommended by Stefan 1:25 paperbot.ai 1:36 bot.store by motion.ai 1:47 zest.is 1:57 uigradients.com 2:06 builtbyemblem.com 2:16 Jeff Bazos, CEO of Amazon’s letter to his shareholders: http://www.cnbc.com/2017/04/12/amazon-jeff-bezos-2017-shareholder-letter.html 2:37 Read - “Why 90% of Your Experiments Should Only Last 2 Weeks” blog post http://blog.growthtribe.io/experiments-shouldnt-last-longer-2-weeks/ 2:55 Watch - A/B testing at booking.com https://www.youtube.com/watch?v=_sx5LV23hIE&feature=youtu.be&t=817 3:06 Read - “How Germany’s Otto uses Artificial Intelligence” http://www.economist.com/news/business/21720675-firm-using-algorithm-designed-cern-laboratory-how-germanys-otto-uses 3:35 Read - “I ranked every Intro to Data Science course on the internet, based on thousands of data points” https://tinyurl.com/llkgn5l 3:50 Read all about “Move 37” here https://tinyurl.com/kuhay98 4:20 Read our favourite technical article this week “50 Google Sheets Add-Ons to Supercharge Your Spreadsheets” https://tinyurl.com/mj5juez 4:32 supermetrics.com 4:42 alyien.com 4:47 hotjar.com 5:05 mixpanel.com have just launched their new ‘signal’ feature 5:11 buffer.com 5:28 giphy.com 5:48 LICEcap - the gif creator for PC - Download here: https://licecap.en.softonic.com/ 5:55 Read why you should take your gifs to the next level here: https://tinyurl.com/ktmpsle 6:00 Blog Post: “Growth Hacking Press — The Ultimate Guide” https://tinyurl.com/kfhsvwg 6:13 Buy “Secret Sauce: The Ultimate Growth Hacking Guide” here: https://www.secretsaucenow.com/ 6:20 Watch - “Discover Facebook Spaces, the social VR platform just announced at F8”. https://www.facebook.com/avrjourney/videos/vb.176682839476704/233864370425217/?type=2&theater ------------------------------------------------------- Amsterdam bound? Want to make AI your secret weapon? Join our A.I. for Marketing and growth Course! A 2-day course in Amsterdam. No previous skills or coding required! https://hubs.ly/H0dkN4W0 OR Check out our 2-day intensive, no-bullshit, skills and knowledge Growth Hacking Crash Course: https://hubs.ly/H0dkN4W0 OR our 6-Week Growth Hacking Evening Course: https://hubs.ly/H0dkN4W0 OR Our In-House Training Programs: https://hubs.ly/H0dkN4W0 OR The world’s only Growth & A.I. Traineeship https://hubs.ly/H0dkN4W0 Make sure to check out our website to learn more about us and for more goodies: https://hubs.ly/H0dkN4W0 London Bound? Join our 2-day intensive, no-bullshit, skills and knowledge Growth Marketing Course: https://hubs.ly/H0dkN4W0 ALSO! Connect with Growth Tribe on social media and stay tuned for nuggets of wisdom, updates and more: Facebook: https://www.facebook.com/GrowthTribeIO/ LinkedIn: https://www.linkedin.com/company/growth-tribe Twitter: https://twitter.com/GrowthTribe/ Instagram: https://www.instagram.com/growthtribe/ Snapchat: growthtribe Video URL: https://youtu.be/20VD-bC18g8 -~-~~-~~~-~~-~- Please watch: "Artificial Intelligence Tools & Cold Emailing Tips - Growth Insights #8 " https://www.youtube.com/watch?v=mCp5zYl3hD4 -~-~~-~~~-~~-~-
Views: 8268 Growth Tribe
What is Growth Hacking? (Drop Box Example)
 
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Growth hacking is a great way to market and grow your business without spending tons of money. Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog/ Growth hacking is a rapid experimentation process in which you continually change your marketing to grow faster. Growth hacking involves multiple departments within an organization, such as engineering, development, and product. For example, when Dropbox came out they tried paid advertising. They were spending over $200 to acquire a user who spent $60 a year which didn't make sense. The way they growth hacked their business was through a referral base program. Nowadays you can get extra "free" storage by inviting other users. Uber has similar product flows, which have helped them grow as well. There is no one trick that you can apply to every business for massive growth. More so you have to continually test to see what is working and what isn't. But once you crack nut you'll notice that your growth will skyrocket.
Views: 13357 Neil Patel
Growth Strategy: Internal v External Growth
 
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An examiner favourite - the relative merits of organic (internal) versus external growth - is explored in this revision video.
Views: 21884 tutor2u
Pinterest Marketing Strategy: Manual Pinning for Fast Traffic Growth (Advanced)
 
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If you're seeing poor traffic results from your current Pinterest marketing strategy, consider today's advanced pinning method as a way to jump start your traffic growth again. I share a new manual pinning strategy I'll be using on Pinterest instead of scheduling pins on Tailwind or Boardbooster and why I believe this new pinning strategy will yield better results. Plus check out why I restarted my Pinterest account and strategy in this introduction video: https://youtu.be/bEmtXyM2xzo PINTEREST RESOURCES: My Pinterest Traffic Course: http://asknickfoy.com/profitable-pint... Go Viral on Pinterest Checklist: http://asknickfoy.com/create-viral-pi... Pinterest Tutorials Playlist: https://www.youtube.com/watch?v=CWkZs... Ask Nick Foy Blog: http://asknickfoy.com 42 Pinterest Tips for Beginners: https://youtu.be/bopmCkkRciY Tailwind (Pin Schedule & Analytics): http://asknickfoy.com/tailwind I'm Nick Foy, founder of AskNickFoy.com where I teach others how to start a profitable blog, grow an audience, and start earning income online. I also enjoy investing in real estate flipping houses and managing an apartment building I bought at age 22.
Views: 4649 Nick Foy TV
Strategies for Growth: What I Learned at Slack
 
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Slack has been a rocketship for several years, and is often cited as an example of the potential for growth in modern B2B services. In this talk, Kenneth Berger shares how Slack thought about growth, design, and marketing during his time as Slack's first Product Manager. Combining detailed examples and a behind-the-scenes perspective, Kenneth provides insights about how to weave growth into your own product designs.
Views: 3008 Manifesto
Introduction to Growth Marketing
 
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1. create a “WOW” experience for their customers 2. fail fast 3. measure everything 4. focus on metrics that matter 5. Be agile 6. optimize for the full funnel 7. prioritize relationships 8. know that brand matters 9. never be satisfied 10. out hustle your competition ---------------------------------------------------------------------------------------------------------------- Sujan Patel is the co-founder of Web Profits, a growth marketing agency helping companies leverage the latest and greatest marketing strategy to fuel their businesses. Sujan has over 14 years of internet marketing experience and has led the digital marketing strategy for companies like Sales Force, Mint, Intuit and many other Fortune 500 calibre companies. Sujan contributes weekly columns for Inc, Forbes and Entrepreneur. He is also a prolific public speaker, delivering keynotes at events like SaaS North, Startcon, and Growth Marketing Conference. Find Sujan here: Web Profits (we help companies grow): https://webprofits.agency/ Pick.co (Schedule meetings without the back and forth): https://www.pick.co/ Linktexting.com (convert desktop traffic into mobile app downloads): https://www.linktexting.com/ Mailshake.com (email outreach for sales/marketers): https://mailshake.com/
Views: 1043 Sujan Patel
5 Essential Facebook Marketing Strategies For Rapid Business Growth
 
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5 Essential Facebook Marketing Strategies For Rapid Business Growth http://growth48.com/5-essential-facebook-marketing-strategies-for-rapid-business-growth/ Top Lead Generation Strategist, Nicholas Kusmich, Reveals… How To Generate High Quality Leads Using FB consistently and reliably on demand and 5 Essential Facebook Marketing Strategies For Rapid Business Growth In this episode: 30,000% ROI Facebook Ads Campaign with Nicholas Kusmich Big time results with the Magic Leadmagent Formula Cultivating a List Building Mindset Bio ABOUT NICHOLAS KUSMICH If we have never met, my name is Nicholas Kusmich and I’m the founder of nicholaskusmich.com, The Accelerator AllianceTM And the creator of The Rapid Scaling MatrixTM I architect the right funnel, designed to attract and convert high paying “dream clients” while generating marketplace goodwill at the same time. Very few understand the social behaviors and strategy to turn an ice cold prospect, into a high paying client within a 72 hour window. (And take a warmer prospect and make them a customer/client even faster). In fact, it’s this capability that has allowed me to work with the people I have, speak on international stages teaching these very systems and become one of the highest paid strategic consultants in my industry. 4 Stages Of Business Growth Stage 1: Infancy At this stage your business is making $0 to $1 million dollars. The Goal here is to figure out what you're doing and start making profitable sales. Stage 2: Childhood You’re now doing $1 million to $10 million. You build more products and services to expand your client base. Speed is against you to grow! Stage 3: Adolescence The business is generating $10 to $50 million in revenue. Managing the business and putting systems in place is critical. Stage 4: Adulthood Revenue is up to $100 million at this point. You need to focus on company culture and inspire your employees. And Identify system inefficiencies Michael Masterson "What’s interesting is that getting from $0 to $1million is often much more difficult than getting to any of the other levels" Growth48: Proven Frameworks To Scale Your Business Marketing Automation We use technology to create a step-by-step streamlined, automated, and measured marketing system and workflows, so you can maximize efficiency and grow revenue faster. Building revenue into easy, measurable steps Scaling Systems Creating a company where the team is engaged; the customers are doing your marketing; and everyone is making money. We focus on the four major decision areas every company must get right: People, Strategy, Execution, and Cash. Business Sales Funnels Using data, technology, and inbound selling to build a remarkable team and accelerate sales The Rapid Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team Facebook http://www.Facebook.com/ameerrosic Twitter http://www.Twitter.com/ameerrosic InstaGram http://www.Instagram.com/ameerrosic Making a Profit Buying and Selling Website
Views: 1991 Ameer Rosic
What is the $1.80 Instagram Strategy for Follower Growth? | DailyVee 351
 
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Today's DailyVee was a little uneventful with respect to the content, but that's just what happens when you're in calls and with clients all day while traveling. I think the big takeaways for you guys should be two things: 1. The Instagram growth strategy that I explain at 3:20 to the young fitness entrepreneur that came up to me 2. Even though I'm constantly hammering you guys on creating content, it's also super important to make sure that you include context and COMMUNITY in the mix. If you guys ignore the context, which is the space that you are in, you will lose. If you guys ignore the community, which is the people around you and that are in the same space as you, you will lose. Check out the full $1.80 Instagram strategy here: https://www.facebook.com/gary/videos/10155857438938350/ Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). — Follow my entrepreneurial journey here: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD — ► Subscribe to my channel here: http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk ►Check out my second channel here: http://www.youtube.com/GaryVaynerchuk — Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary is a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow. — Check out my Alexa skill!: http://garyvee.com/garyvee365 — Follow Me Online Here: 2nd YouTube: http://youtube.com/garyvaynerchuk Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary Snapchat: http://snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud: http://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Planet of the Apps: http://planetoftheapps.com Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com Official Merchandise: http://garyveeshop.com Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP
Views: 251837 GaryVee
Visibility Marketing Strategies: Growth Hacking for Small Businesses
 
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So you need visibility marketing strategies for your small business, but you're a solopreneur or an entrepreneur with limited staffing resources. So how can you growth hack your way to success? (Now if you are unfamiliar with the term "Growth hacker" it simply means that you want to develop a process of rapid experimentation across marketing channels to identify the most effective and efficient ways to grow your business. As a solopreneur, this can be challenging through traditional channels like networking, webinars, presentations, print advertising, workshops, etc....as these are not "rapid experimentation" channels as there can be many steps and marketing strategies required to get them off the ground. ) Online marketing offers the greatest opportunity for growth hacking and experimentation as it is stealth-like, easy to optimize and monitor and switch gears on a dime! (As long as you have some "dimes" to invest in this growth hacking opportunity.) Today's presentation on visibility marketing strategies for small business is helping solopreneurs and entrepreneurs who do not necessarily have all of the resources in place to experiment with some growth hacking digital marketing and paid ad testing, but can take simple steps towards more visibility in their businesses in a significant variety of ways that best suits their businesses. Today we cover quite a few topics to consider when looking to expand your market reach and brand visibility for your small entrepreneurial or solopreneurial business. The Visibility marketing strategies covered include: • Location, location, location! If you work from a specific location or are looking for a space to rent, there's some great insights to consider here before you do. • Traditional print advertising if you live in a small community is still worth considering, though it does have some limitations (like measurability) • Branding and brand marketing essentials and examples of a brand marketing social media posting campaign • Networking groups and the beauty of MeetUp.com • Speaking opportunities • Webinars • Social media marketing and how to develop a content marketing strategy around SEO social • SEO Social, one of the best ways to get brand visibility is to "Know your words" (your keyword phrases that matter to you and your business..that you have in fact researched, analyzed and developed) • Developing strategic partners and joint venture opportunities and some examples of how this could work for you. • Email marketing one of the most fruitful, efficient and convenient ways to stay visible to your audience, with more ways to leverage strategic partners. • Creating a Facebook group, an online community of shared interests, and how to boost engagement fast with your members and new members. • Paid Facebook ads just for visibility sake....change your mind set about spending money on visibility and you can start as low as $5/day. In this presentation, Liz Gracia, Director of Marketing and Editor in Chief of The Mind Body Spirit Network will help you have a greater understanding of the importance of developing some branding and visibility marketing strategies. Interested in our Online Meetup and Networking Group? (This is where this presentation was recorded.) Join here: http://bit.ly/OnlineMarketingMeetUpGroup These are just one of many " Foundational Basics for Your Online Success" and where you may need to "Shore up" your online marketing efforts for long term success and the type of professional support you may need to consider to do so. Need some help right away? The Mind Body Spirit Network was created for many reasons, but a key reason is som that our members get way more visibility than they could necessarily get on their own. It is indeed a strategic partnership with the intention of providing joint ventureship opportunities as we and each member grows. https://www.TheMindBodySpiritNetwork.com helps small businesses and solopreneurs and companies in the mind body spirit conscious and mindful living realm with their SEO keyword research and reporting, SEO & SEO social content marketing (blogging) strategy and visibility marketing strategies. https://www.TheMindBodySpiritNetwork.com is located in Golden, CO, not far from Denver and Boulder Colorado and offers Wordpress website design, a comprehensive SEO keyword research, analysis, reporting and follow up consultation and ongoing lead generation, sales funnel development and paid traffic strategies service to solopreneurs and companies all over the United States and Canada. Ready to recruit some assistance in your visibility marketing strategies? Let's start a with FREE digital marketing consultation to see where you are at in your online marketing efforts and where you would like to be and whether we are a good fit to help you get there! Schedule here: http://bit.ly/ExpertDigitalMarketingConsultation30
Elon Musk - Billionaire Business & Entrepreneur Growth Strategies
 
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http://www.systemhub.com Ask the wealthiest entrepreneurs for their business growth strategies and they will tell you to identify what people need and then focus your abilities on bringing those things to the market. By using strong business skills and creating intelligent processes and systems, you can build a team that is able to learn and repeat these processes with great efficiency. Discover the smart way to grow your business and realize your dreams: http://www.systemhub.com
Instagram Marketing Tips For 2018: 5 Advanced Strategies to Grow Your Instagram Quickly
 
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Want to do better Instagram marketing? Check out this video where I dive into 5 advanced tips for doing betting marketing on Instagram. Some of these tips are a little advanced, but all these tips can help you grow your instagram account quickly. I've used these tactics to grow from 0 instagram followers to just over 35,000 in only 1 year. I hope they can help you be awesome at Instagram marketing. Subscribe to my channel to be notified when new videos drop https://www.youtube.com/subscription_center?add_user=chriskubby Chris 'Kubby' Kubbernus builds businesses with heart. Follow his journey. Find Kubby here: Website: http://www.chriskubbernus.com Twitter: http://www.twitter.com/chriskubby Facebook: http://www.facebook.com/chriskubby Instagram: http://www.instagram.com/chriskubby Periscope: http://periscope.tv/@chriskubby Snapchat: http://snapchat.com/add/chriskubby LinkedIn: https://www.linkedin.com/in/kubby
Views: 455349 Chris 'Kubby' Kubbernus
Business Growth Strategy - Horizontal and Vertical Integration
 
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The concepts of horizontal and vertical integration help to explain and categorise the strategic rationale for external growth options such as takeovers and mergers. This short video explains what is meant by horizontal and vertical integration and provides some examples.
Views: 54295 tutor2u
6 steps of marketing planning
 
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These are the 6 steps often used in my webinars of strategic marketing planning. Every strategic marketing model has a place in one of these steps. Make sure you know where a model belongs to not make any mistakes. Have a look at my webinars concerning these models: Michael Porter's Generic Strategies explained: https://youtu.be/Nz53CopmFig Treacy & Wiersema's Value strategies explained: https://youtu.be/NtuArGXUP9Y Ansoff's growth matrix explained: https://youtu.be/htp5YTvIymQ The Value Chain of Porter explained: https://youtu.be/aERoUQwvQyk Michael Porter's 5 Forces model explained: https://youtu.be/33XmkfbzwO8 The BCG Model explained: https://youtu.be/tKO5TpR2UwE 7S model of McKinsey: https://youtu.be/yGceFEDmtIM SWOT Analysis explained: https://youtu.be/bunYnEGaEvs Abell's Business Definition explained: https://youtu.be/pzKymyGLaBg MABA Portfolio analysis explained: https://youtu.be/dWWg2dPSfgI Please subscribe to my channel for future webinars and like this video if it is valuable for you! You can also leave your comments or requests in the section below to ask for any other models which you would like to have explained in a webinar. Thank you all for watching and good luck with your exams or business!
Views: 25126 Pepijn Schoemaker
Facebook Marketing: Strategies For Small Business in 2018 [KEYNOTE]
 
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Facebook Marketing Strategy for Small Business in 2018 [KEYNOTE]: Why you should use Facebook for your business, what is Facebook for marketing, and how you can advertise your business on Facebook. Facebook advertising has evolved in 2018 and it's time to see why. https://www.meetup.com/Digital-Marketers-of-the-Palm-Beaches/ Links to products described in the video: Canon 70D: https://amzn.to/2qRvNXd Blue Yeti Microphone: https://amzn.to/2HdESAL Wired Microphone: https://amzn.to/2J6X4g3 Y-Connector: https://amzn.to/2HcVPzl Lavalier Mic: https://amzn.to/2Hczemo LED Lights: https://amzn.to/2K09bMZ iKlip: https://amzn.to/2HdvyB0 Tripod: https://amzn.to/2HeQF64 About Katapult.Marketing A digital marketing marketing agency located in West Palm Beach serving clients all over south Florida including Miami & Fort Lauderdale. We specialize in SEO Services, Social Media Marketing, Video Marketing, Facebook Marketing. 561-272-8567 http://www.katapult.marketing/ About Antoine Dupont Born and raised in Paris, France, Antoine re-located in South Florida in 1989 and has worked in the events marketing and technology sector since 1998 during which he has assisted a number of businesses and non-profits achieve growth and higher levels of efficiency through the use of marketing and technology. Antoine served for several years as a board member for the South Florida Chapter of MPI (Meeting Professionals International). Antoine conducts regular educational workshops and seminars and is available for speaking engagements on the topics of Internet marketing, Email Marketing, Best Practices on Design and Business development. In his spare time, Antoine enjoys tennis, water skying, playing & traveling with his wife and 3 kids. 561-272-8567 http://www.antoinedupont.com/ https://www.instagram.com/adupont65/ https://www.facebook.com/antoine.dupont
Views: 115985 Antoine Dupont
Ansoff growth strategies explained
 
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These are the growth strategies of Igor Ansoff explained. In some cases pretty easy to implement and in some cases also sustainable. Also have a look at my other strategic marketing models for an in depth understanding: 6 Steps of marketing planning: https://youtu.be/v99uQvI4AiM Michael Porter's Generic Strategies explained: https://youtu.be/Nz53CopmFig Treacy & Wiersema's Value strategies explained: https://youtu.be/NtuArGXUP9Y The Value Chain of Porter explained: https://youtu.be/aERoUQwvQyk Michael Porter's 5 Forces model explained: https://youtu.be/33XmkfbzwO8 The BCG Model explained: https://youtu.be/tKO5TpR2UwE 7S model of McKinsey: https://youtu.be/yGceFEDmtIM SWOT Analysis explained: https://youtu.be/bunYnEGaEvs Abell's Business Definition explained: https://youtu.be/pzKymyGLaBg MABA Portfolio analysis explained: https://youtu.be/dWWg2dPSfgI Please subscribe to my channel for future webinars and like this video if it is valuable for you! Also you can leave your comments or requests below on other models which you would like to have explained in a webinar. Thank you all for watching and good luck with your exams or business!
Views: 6589 Pepijn Schoemaker
How to Use Instagram for Ecommerce: Growth and Marketing Strategies with Noah Gelerman
 
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Here are some of the best strategies for using Instagram influencer marketing for your Amazon FBA, Shopify Dropshipping, and ecommerce business. Social media expert Noah Gelerman has 30 million Instagram followers and covers his best tips for growing your own Instagram account and growing your business online. This is not an interview you want to miss. Subscribe to Noah below! 💥💥💥Subscribe to Noah:💥💥💥 https://www.youtube.com/channel/UCfct0g3myRodLHWOcE1ulGw ------------------------- Learn how to make money online: 👉 Inner Circle Amazon Course and UNLIMITED Mentorship Program! https://www.derekle.com/inner-circle-training ------------------------- 🏆 Join the best Amazon FBA group on Facebook here: https://goo.gl/L3hMhA 💡 Free beginners guide to Amazon FBA: https://goo.gl/6nvnEH ✅ JungleScout: https://goo.gl/fa3CbY ✅ Viral Launch: https://goo.gl/juhkoY ✅ Follow me on Instagram: https://www.instagram.com/xderekle/ If you've found any value in this video, please like, comment, subscribe and share! It really does help me out. Thank you!
Views: 408 Derek Le
What Are the Most Successful Marketing Strategies for Startups?
 
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Q: Which marketing vehicles are working best to grow the businesses of the startups you have invested in? Watch the full #AskGaryVee Show Episode 96 here: https://www.youtube.com/watch?v=4K0rlwjKCz8 Want your question answered on Entrepreneurship Answered? Click to submit your question -- https://twitter.com/intent/tweet?text=%40Garyvee%20%23askgaryvee&source=clicktotweet&related=clicktotweet -- Entrepreneurship Answered is a collection of answers from the #AskGaryVee Show which is one entrepreneur's take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets. Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC. Find Gary here: Youtube: http://youtube.com/garyvaynerchuk Website: http://garyvaynerchuk.com Facebook: http://facebook.com/gary Snapchat: garyvee Instagram: http://instagram.com/garyvee Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee --
Views: 39291 AskGaryVee
DATING APP :TINDER’S FIRST YEAR USER GROWTH STRATEGY
 
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TINDER’S FIRST YEAR USER GROWTH STRATEGY The dating application Tinder achieved over 1 million monthly active users in less than a year from product launch. Within 30 months, it reached 24 million monthly active users. This article explores the strategies, tactics, and marketing materials used during Tinder’s first year. Sean Rad (the founder) and the rest of executive team shared some of their insights into why they believe Tinder was able to grow so quickly and explode into the smartphones of millions of users. Here is what I picked up from the Tinder team: GROWTH STRATEGY Tinder's first year growth strategy was "college by college" growth technique used by Facebook. "You need to identify social influencers in small areas, see who the influencers are, and target them" – Whitney Wolfe. Tinder also conducted launch parties with the requirement to display the installed app on a mobile to gain admission to the party. Tinder's strategy to sign up sorority girls on campus helped to seed the marketplace. Tinder shifted its marketing tactics in late 2013 to begin expansion into the 25-34 demographic through a series of "city by city" launch parties. The initial Tinder outreach focused on the most popular organizations within the college Greek-letter system. Rolling Stone calls this a “Targeted VIP” group “including presidents of sororities, celebutantes, models, and other ‘high-quality people.'” ASPIRATIONAL MARKETING Tinder marketing materials leveraged the existing sorority image styles. Tinder press kit image is compared to USC Kappa Kappa Gamma Tumblr photo site. There is a remarkable similarity in subject, composition, and tone between them. BUILDING CONCENTRATION With the influencers “bought in,” the marketing team could begin to address the larger Greek-letter community on campus. This formula uses social proof to progressively build out the community at each campus PERSONAL OUTREACH PRESENTATIONS LAUNCH PARTIES USER EXPERIENCE Third-party integration GROWTH RESULTS The success that early users found with the tool created authentic success stories that spread within the 18-23 community. Tinder had over a half million monthly active users within the first six months of launch. SHIFTING TACTICS “CITY BY CITY” LAUNCH PARTIES DEMOGRAPHIC IMPACT “In early months, over 85% of our user base was between the ages of 18-24, but now that age demo only makes up about 57% of our user base. We are seeing a huge upswing in both 25-34 year old demographic and 35-44 year old demographic.” – Justin Mateen, October 2013 BUILDING THE FIRE Tinder’s marketing team employed tactics appropriate for each developmental stage. Early successes were crucial for creating traction needed to develop an enthusiastic and engaged initial user base. Starting from zero, early campaigns saw hundreds or thousands new users. Tinder would not be growing en mass today now if they had not hustled to bring in users personally in the first year.
Views: 2338 Weekly Marketing Tips
Business Strategy: Ansoff Matrix
 
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Learn more about Ansoff's Matrix at the free tutor2u website: https://www.tutor2u.net/business/reference?q=ansoff+matrix The classic Ansoff Matrix is introduced in this short revision video.
Views: 107434 tutor2u
How to grow your business - growth strategies - keynote speaker food and beverages industry
 
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Http://www.globalchange.com Growth strategies and megatrends impact on food, drink and packaging industries -- conference keynote speaker at Tetrapak event. Consumer trends, lifestyle, health and nutrition, food safety, beverages and liquid food. Food and beverages marketing, customer insight, product choices. Growth strategy, leadership in emerging markets, team motivation and management. Logistics, transport, distribution, storage and retail food displays. How customers are changing. Impact of social media on food and beverage industry. Future food and drink marketing messages. Growing sales in emerging markets. Demographic trends and impact on retail food and drink sales. Keynote speaker Patrick Dixon for Tetrapak leadership event. Patrick Dixon has given keynote presentations on a wide range of issues in Central America, Latin America, Central Europe, Eastern Europe, Baltic States, Middle East, Africa, Central Asia and South East Asia. Countries include Barbados, Belarus, Brazil, Burundi, China, Czech Republic, Democratic Republic of Congo, Egypt, Estonia, Fiji, Estonia, Hungary, India, Kazakhstan, Latvia, Malaysia, Mexico, Morocco, Nigeria, Panama, Poland, Romania, Russia, Saudi Arabia, Singapore, Slovakia, Slovenia, South Africa, Thailand, Turkey, Ukraine, Uganda, United Arab Emirates and Zimbabwe.
Sales Growth: Five Proven Strategies from the World's Sales Leaders
 
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Sales Growth: Five Proven Strategies from the World's Sales Leaders focuses on what's on every leader's agenda in today's turbulent business climate: growth. Through interviews with 120 sales leaders from the world's most successful B2B and B2C companies, the authors have distilled the stories and insights into a set of practical, real-world insights across five major themes. Learn more at http://salesgrowth.mckinsey.com.
Airbnb's International Growth Strategy
 
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June 16 -- Bloomberg's Emily Chang recaps her interview with Airbnb co-founder and CTO Nathan Blecharczyk at the Bloomberg Technology Conference. Chang speaks on “Market Makers.” -- Subscribe to Bloomberg on YouTube: http://www.youtube.com/Bloomberg Bloomberg Television offers extensive coverage and analysis of international business news and stories of global importance. It is available in more than 310 million households worldwide and reaches the most affluent and influential viewers in terms of household income, asset value and education levels. With production hubs in London, New York and Hong Kong, the network provides 24-hour continuous coverage of the people, companies and ideas that move the markets.
Views: 9809 Bloomberg
Growth strategies: Banking
 
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Ian Pollari, KPMG's Head of Banking, discusses the strategies for growth in the sector, and what M&A opportunities exist in the marketplace.
Views: 1335 KPMG Australia
How to Develop and Execute a Revenue Growth Strategy
 
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Greg Alexander, CEO of SBI, joined by John Myers, shares how to develop and execute a revenue growth strategy. http://bit.ly/GoSBI. 00:20 Welcome and guest Introductions 04:12 Laying the foundation for revenue growth by clearly determining the company's mission 08:00 How John develops the Rentokil brand 12:37 Developing financial objectives 15:07 Determining which markets to compete in 19:45 How to develop a competitive and sustainable competitive advantage 28:53 Practical advice for increasing revenue growth with a marketing strategy 32:53 Wrap up SBI Sales and Marketing Video Podcast Summary: Greg Alexander and his special guest, John Myers, CEO of Rentokil Initial, discuss how to develop and execute a revenue growth strategy using corporate strategy, step 2 (found on pages 51-70) of SBI’s Revenue Growth Methodology, as a guide. Go to bit.ly/SBIreport to follow along. John shares how he laid the foundation for growth by clearly determining the company’s mission, vision and values. He defines the way he wants his employees to behave with customers and each other. John also shares how he develops the Rentokil brand and determines financial objectives. He explains how he decides which markets to compete in, which to avoid and why. Lastly, Greg and John leave viewers with practical advice about how to increase revenue using a strong marketing strategy. Ready to Make Your Number? If you want a copy of the workbook mentioned in this video, go to SalesBenchmarkIndex.com/2016-report to see the details of our six step revenue growth method, which covers market research, corporate strategy, product strategy, marketing strategy, sales strategy and talent strategy. If you want to have one of SBI’s seasoned sales and marketing consultants help you implement our revenue growth strategy in your organization, let us know at https://salesbenchmarkindex.com/contact-us/.
Views: 1725 SBI TV
How To Create a Business Growth Strategy | Dan Martell
 
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Are you frustrated with where you’re at in your business? In this video, I want to teach you how to execute your business growth and get in touch with your mission. Are you an entrepreneur? Get free weekly video training here: http://www.danmartell.com/newsletter + Join me on FB: http://FB.com/DanMartell + Connect w/ me live: http://periscope.tv/danmartell + Tweet me: http://twitter.com/danmartell + Instagram awesomeness: http://instagram.com/danmartell “Never begin the day until it is finished on paper.” ~ Jim Rohn (click to tweet) That quote cuts through the noise and sets the foundation for everything else in business. If you want to grow your business, you need a goal, a strategy and a way to review and monitor your progress. It’s a rhythm for success. That’s what I want to teach you today. Probably the easiest way to plan, schedule and manage your business growth… even if you’ve failed to follow through on every new productivity hack, system or planner you swore would be “the one”. No crazy fancy spreadsheets... just a simple paper and a pen and a few calendar entries with a simple game plan. Your business growth is waiting for you in this video. At a high level, the strategy looks like this... 1. Have a vision 2. Set a high-level 3 year plan 3. Define a detailed 12 month schedule 4. Review quarterly 5. Meet weekly 6. Connect daily In the video I dive deeper into each, and how to design and manage them for maximal “stickability” and momentum. But here’s the high level process… Start big picture then work your way down to higher fidelity of what’s planned for the near term. Leave me a comment with some of your big plans / outcomes for this year? What are you gunning for? What gets you excited!? Can’t wait to read your replies. Dan “big to small picture” Martell Don't forget to share this entrepreneurial advice with your friends, so they can learn too: https://youtu.be/Rjv0nNXJjKs ===================== ABOUT DAN MARTELL ===================== “You can only keep what you give away.” That’s the mantra that’s shaped Dan Martell from a struggling 20-something business owner in the Canadian Maritimes (which is waaay out east) to a successful startup founder who’s raised more than $3 million in venture funding and exited not one... not two... but three tech businesses: Clarity.fm, Spheric and Flowtown. You can only keep what you give away. That philosophy has led Dan to invest in 33+ early stage startups such as Udemy, Intercom, Unbounce and Foodspotting. It’s also helped him shape the future of Hootsuite as an advisor to the social media tour de force. An activator, a tech geek, an adrenaline junkie and, yes, a romantic (ask his wife Renee), Dan has recently turned his attention to teaching startups a fundamental, little-discussed lesson that directly impacts their growth: how to scale. You’ll find not only incredible insights in every moment of every talk Dan gives - but also highly actionable takeaways that will propel your business forward. Because Dan gives freely of all that he knows. After all, you can only keep what you give away. Get free training videos, invites to private events, and cutting edge business strategies: http://www.danmartell.com/newsletter
Views: 4880 Dan Martell
Product Life Cycle |Different Stages of product life in Hindi | Introduction-Growth-Maturity-Decline
 
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Let's Make Your Business Digital With Lapaas. Join Our Most Advanced Digital Marketing Course. That will cover 23 Modules of Business And Digital Marketing like SEO, SEM, Email Marketing, Social Media Marketing, Affiliate Marketing , Digital Identity Creation, blogging, advanced analytics, blogging, video production, Photoshop, business Knowhow, etc To Know More Call +919540065704 or Visit https://lapaas.com/ Lapaas - Best Digital Marketing Institute 455 Shahbad Daulatpur, Delhi-110042 Nearest Metro Station Samaypur Badli Or Rithala Share, Support, Subscribe!!! Youtube: https://www.youtube.com/IntellectualIndies Twitter: https://twitter.com/Intellectualins Facebook: https://www.facebook.com/IntellectualIndies Facebook Myself: https://www.facebook.com/princesahilkhanna Instagram: https://www.instagram.com/intellectualindies/ Website: sahilkhanna.in About : Intellectual Indies is a YouTube Channel, Intellectual Indies is all about improving Mentally, Emotionally, Psychologically, Spiritually & Physically. #Marketing #Marketing101 #GrowBusiness
Views: 39836 Intellectual Indies
Secret Formula of Sales and Marketing  | Consumer Behaviour  | Dr Vivek Bindra
 
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In this video Dr Vivek Bindra explains about Consumer Behaviour. He explains in details about how a businessman can improve his sales by understanding the consumer behaviour. He shares different case studies in this video to explain about consumer behaviour. Watch this video till the end to know all the details. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
How to Create a Digital Marketing Strategy
 
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All the fancy new tactics in the world don’t mean much if they’re not based on a solid foundation and well thought out digital marketing strategy. This is because the number of times you post, the social media channels you use, or the content you create are all completely irrelevant if you don’t have the right market, message, and mindset in place. Which is why on today’s episode we’re talking all about setting you up for success by creating an effective digital marketing strategy. 1) Mindset The first step in creating an effective digital marketing strategy comes down to mindset and how you approach your marketing, and your business. I strongly, firmly, almost evangelically believe that your goal as a business owner or entrepreneur is to aim to be the best in your market. Now “best” can mean any number of different things including the fastest, nicest, cleanest, most polite, most beautiful, most fun, or whatever, but you should aim to dominate in at least one of these areas. 2) Market The next step in creating a digital marketing strategy is to clearly identify your target market and ideal customer or client. The better you’re able to describe exactly who it is you’re trying to serve the more effective all of your future marketing efforts will be. 3) Message As we just covered, the better you understand your target market the better you’ll be able to make them feel understood. And that’s what marketing is all about. Making your ideal customer or client feel heard, valued, and cared for. 4) Media Without a doubt, choosing the right media option is the area I see business owners and entrepreneurs struggle with most. And understandably too. After all, there are an overwhelming amount of options to choose from when trying to decide how to connect with customers and effectively communicate your value online. ► Download your free copy of The One Page Marketing Plan Here – http://adamerhart.com/marketingplan #LINKS Website: http://adamerhart.com Twitter: http://twitter.com/adamerhart Facebook: http://facebook.com/officialadamerhart Instagram: http://instagram.com/adamerhart
Views: 4130 Adam Erhart
E684: Jam Session! Startup founders & growth experts share strategies for marketing, sales & content
 
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Jason “jams out” a number of marketing and growth tips with founders in this special “Jam Session” episode of This Week in Startups. Scott Abel, CEO of The Content Wrangler, shares 10 lessons to creating your own influencer campaign. Arjun Moorthy is currently the CEO of CivikOwl, and previously spent 5 years at HubSpot as the VP of Business Development and then as the Head of Channel Program. He shares lessons learned from HubSpot, and talks about how to widen your sales by paying resellers to become a channel for your product. Then, founder of Credo, John Doherty, explains why startup founders should do less content, but do it better. For full show notes, subscribe to: http://thisweekinstartups.com/about/#allsubscribe
Views: 2165 This Week In Startups